The evolution of Tumblr: From micro-blogging platform to an eco-system of content
It started out of sheer boredom my freshman year of undergrad that I happened to find myself signed up for Tumblr. I initially used it for blogging purposes, which quickly faded because, well, fandoms happened and then I realized that Tumblr was built to do so much more than I…
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Taylor steps up and ices down to support ALS Awareness
Just as the #ALSIceBucketChallenge was building steam, Taylor CEO and Managing Partner, Tony Signore, announced that the company would donate $100 in the name of each and every employee who participated in the challenge. After Signore took the first plunge, submissions started pouring in from Taylor employees in New York, Charlotte, Los…
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Life After Like-Gating Is Positive For Brands On Facebook
Facebook + Update = Shocking? When it comes to policy updates, the social networking giant goes through more changes throughout the year than the Cleveland Browns’ starting quarterback lineup in the past decade. With that said, Facebook recently announced a significant modification that is truly worth mentioning. They will now…
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Instagram Ads: The Future for Brand Advertising
Brands, take notice – sponsored content on the emerging platform is here to stay. The photo and video sharing application initially broke the news to their international audience in late 2013 and brands have been anxiously waiting to see how the latest ad network would perform. Now, a year later,…
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Why Twitter is Finally Placing its Bets on Video Content
It has been a big year for Twitter. In the nine months since its IPO late last year, the microblogging platform has made a series of strategic acquisitions and product upgrades to enhance the user experience – and drive additional revenue. From the acquisition of SnappyTV to product updates that…
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