Posts by Tony Signore

The Gift that Keeps on Giving

    Tony Signore's thoughts on performance-based agency fees and “broken compensation models” take a back seat this holiday season to the ideals of gift-giving. Ironically, the subject of his discussion also requires the commitment of valuable staff time, creativity, innovation and a great deal of care.      …

The Importance of Internal Relations during Times of Adversity

Taylor CEO & Managing Partner Tony Signore reflects on this excerpt from a New York Times piece published on February 4th titled, "Is the Met Museum, 'a Great Institution in Decline'?" February 28th update : Metropolitan Museum’s Director Resigns Under Pressure     As a proud member and long-time supporter…

Collaboration in the C-Suite

It’s Big Data, Not Quantum Physics: A Response to Mikkel Rasmussen

Earlier this week, Mikkel B. Rasmussen of ReD Associates wrote a piece entitled Big Data is Only Half the Data Marketers Need. Mikkel's main point - that we must combine our analysis of both forms of customer data - is spot-on. He is a very bright and accomplished consultant, and certainly a…

Hip Hop Project Introduces New Generation to The Met

In response to Get a Guided Tour of The Met From Jay-Z, Kanye West, and Drake, by Jessica Leber of Fast Company (posted on 10/2/2015):   As a proud and long-standing member of The Metropolitan Museum of Art, I strongly support initiatives such as the Hip Hop Project, which is designed to introduce…