Here are 8 ideas—plus a bonus idea in the “Silent” paragraph—that will help our creative be more successful: Argue More: I love a good creative argument. I love the passion of a small team of people succinctly and professionally tearing ideas up and punching holes in every possible direction, seeing…
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“I would never last a week at the networks,” Bud Greenspan used to boast. To him, it was a badge of honor that his view of the world was too positive, too Pollyannish for the TV behemoths on Sixth Avenue. Greenspan, the legendary sports filmmaker who passed away at…
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