How Brands Can Bridge the Esports Accessibility Gap
By:Ross Lipschultz“Esports” may be the word on everyone’s mind as we enter 2019. The immense landscape of competitive gaming continues to grow, bringing in diverse audiences internationally for interactive experiences at a rate that traditional sports have not seen in years. Television coverage of esports has tripled in the last year…
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I’m Uncomfortable
By:Maeve HagenI’m uncomfortable. Not just today, every day. And you know what? That’s ok. Even better, it’s great. Change can be uncomfortable. Respectfully disagreeing with someone can be uncomfortable. Pitching an innovative idea that pushes our clients to think differently can be uncomfortable. As the Navy SEALs say,…
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Taylor’s Enrichment Award Spotlight: Holden Hill & Dave Finn
By:Cynthia RamsaranBecause we strive to enhance work experience and instill motivation across the agency, Taylor’s Employee Enrichment Program acknowledges those who have demonstrated the ability to excel. Every quarter, we look at executives who have exceeded their role expectations by going above and beyond their responsibilities. The recipients have the opportunity…
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Porch Sessions: Where Great Whisky Meets Country Music
By:Cynthia RamsaranThe summer may be over, but memories from Porch Sessions last all year round. When George Dickel looked to cement its presence in country music, the Diageo whisky brand turned to Taylor to help debut Porch Sessions at Cascade Hollow. Porch Sessions is a country music series hosted at the…
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Three Takeaways from NYC Advertising Week
By:Summer BealI recently attended Advertising Week, one of the biggest events of the year where marketing, brand, advertising, and technology professionals in NYC gather. During this time, attendees and panelists often reflect on the past year and look ahead to what’s next for the industry. Here are three themes I took…
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