About US

WE HELP BRANDS EARN THEIR PLACE IN THE CONVERSATION THROUGH IDEAS THAT TRAVEL

Insight that’s
impactful.

  • Social Listening
  • Custom Research
  • Consumer Intelligence
  • Analytics & Reporting

Strategy that’s
intentional.

  • Communications Strategy
  • Brand Narrative
  • Content Architecture
  • Channel Planning

Creative that’s
imaginative.

  • Ideation
  • Program Development
  • ATL & BTL Campaigns
  • In-House Design & Production Studio

Engagement that’s
influential.

  • Breakthrough Public Relations
  • Earned Media Relations
  • Influencer Marketing
  • Digital & Social Engagement

How We do it

FROM SOCIAL TIMELINES TO PRESS HEADLINES
FROM CREATORS TO BROADCAST
FROM REAL-WORLD MOMENTS TO CULTURAL DIALOGUE

1  

SHAPE IT

FIND THE CULTURAL TENSION AND DEFINE THE SHARPEST WAY IN

Social Listening, Custom Research, Brand Narrative, Communications Strategy

2  

CREATE IT

BUILD IDEAS PEOPLE ACTUALLY CARE ABOUT

Ideation, Program Development, In-House Design & Production Studio

3  

ACTIVATE IT

LAUNCH IT, EXTEND ACROSS CHANNELS

PR, Influencer & Creator, Digital & Social, 360 Activation

4  

MEASURE IT

TRACK, OPTIMIZE, AND AMPLIFY

Analytics & Reporting, Channel & Content Optimization, Always-On Learning

Who We Do It For

WE’VE SPENT 40+ YEARS HELPING BRANDS EARN THEIR PLACE IN CULTURE
FROM THE WORLD’S BIGGEST STAGES TO ITS MOST DEFINING MOMENTS
FROM GLOBAL BRANDS TO EMERGING CHALLENGERS

Industry Honors

Innovation Sabre Awards North America 2023
Cannes Lions
Clio Awards
The Sabre Awards
Outstanding Transformational Achievement
PRSA
PRNews
Hermes Creative Awards
The Telly Awards
The Holmes Report
ANA Reggie Awards
Effie Awards
Anthem Awards
Innovation Sabre Awards North America 2023
Winner for 2022 Guinness St Patrick’s Day with Jimmy Kimmel
EX Awards logo
Wins for Procter & Gamble
EX Awards logo
Wins for Procter & Gamble
Wins for Procter & Gamble

Leadership Team

Maeve Hagen
Maeve Hagen
CEO & Managing Partner
Mike Costabile
Mike Costabile
Chief Client Officer & Managing Partner
Christina Merritt
Christina Merritt
Chief Strategy Officer
Astrid Arias
Astrid Arias
SVP, Finance
Naomi Ballah
Naomi Ballah
SVP, Account
Jessie Mann
Jessie Mann
SVP, Account
Kait Stack
Kait Stack
VP, Account
April Stoltz
April Stoltz
VP, Human Resources
Carly Wilkins
Carly Wilkins
SVP, Strategy
Salina Benitez
Salina Benitez
Director, Account
Bruno Forcine
Bruno Forcine
Creative Director
Sahara Price
Sahara Price
Director, Account
Meg Ryan Scott
Meg Ryan Scott
Director, Account
Chantel Williams
Chantel Williams
Director, Strategy
Shirly Wu
Shirly Wu
Senior Controller