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In this Taylor Talk, Felton Brown (Creative Director) and Mike Brunson (Senior Designer) take us on a transformative journey describing their ideation & creative process, crafting a visual narrative that pays homage to the wisdom and creativity of African American voices.

To fully benefit from utilizing athlete sponsors, brands must understand Rule 40 - a regulation to guide what a competing Olympic athlete is allowed to do with their own commercial partners.

Authenticity is more relevant than ever when it comes to the rising popularity of esports and streaming platforms. Gen Z is putting inclusion and diversity at the forefront of mainstream media storytelling.

Even with a head start, sponsors still struggle to create ideas that will stand out in the crowded space. TOP sponsors need a partner that truly understands the Olympics.

Music and fashion are two avenues that Gen Z uses to embrace individuality and self-expression. Both aspects speak to this generation’s unique take on diversity and inclusivity.

Members of Gen Z are on the front line of a cultural renaissance, a propelling force in a time when change is the only constant.

The “world’s game” has been around for generations. Explore why it’s not too late to catch the soccer wave as Americans prepare for what will undoubtedly be the most pivotal period the sport has ever experienced in this country.

Never before has a sport managed to recruit such a massive amount of fans in such a short period of time. Learn how to capitalize on the world’s fastest-growing sports league, Formula 1 and take hold of this growing wave of consumer attention.

Watch as the Taylor team celebrates the diversity of their Latin heritage, unpack where brands are failing the Latin American and Hispanic communities, and share personal insight into family traditions.

Including NIL in marketing strategies forges better partnerships, helps your brand standout and leads to successful campaigns for 2024 and beyond.

Mental Health resources for student athletes must be tailored to better fit their needs and assist in finding balance on and off the field.

The oversaturation of National Football League content, especially around tentpole moments such as season kickoff, may actually be turning off younger fans.

The continuous conversation of the importance of equal and fair representation of the Latine community doesn’t stop when the month does.

For the first time in years the Metaverse has a future again. With the assistance of AI brands now have the capability to pursue ventures within the Metaverse with actual infrastructure and scalability.

Despite the absence of games, the league is anything but stationary in the offseason. Smartly observing how fans are craving more content, the NFL is enhancing its offseason tentpole moments.

Find out how our colleagues feel about AAPI Heritage Month, moving away from the model minority myth, and how their culture influences their work.