Guinness

The Most Wonderful Pint of the Year

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In 15 seconds or less, how do you capture the warm and fuzzies of enjoying pints of Guinness during the holiday season?

We worked with the brand to create a new TV spot to showcase “the most wonderful pint of the year,” kicking off a holiday season of Guinness adding moments of warmth and joy for consumers across the country, from a partnership with Levain Cookies to pop-up pubs serving up pints and presents in New York and Boston.

Showcasing the unique way Guinness is poured – the iconic surge and settle – we created something surprising and special that captures the feeling of cozying up with a pint to celebrate with your people.

  • 1.1B total earned media impressions
  • 25K TVC views on social media
  • 2K TVC engagements on social media
  • Ad testing far above norms in key demographics
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